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Lead, Follow, but Get Out of Data’s Way

Posted in tech

You know you’re on to something when others start name-dropping you. As data explodes and innovative IT professionals start looking at how to overcome ...

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Lead, Follow, but Get Out of Data’s Way

DataSphere Meets Top Enterprise Storage System Needs Defined by IDC

Posted in news

IDC recently released its Worldwide Enterprise Storage Systems, 2017 Market Analysis report. The Buyer Perspective section of this report shares the results of a survey ...

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DataSphere Meets Top Enterprise Storage System Needs Defined by IDC

Streamline NetApp Upgrades and Extend Your Existing Investments

Posted in news

If you’re a NetApp customer, you’ve likely invested in more than one generation of NetApp technology. At NetApp Insight in Berlin, we will ...

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Streamline NetApp Upgrades and Extend Your Existing Investments

How NFS v4.2 Helps Developers – Learn More at NetApp Insight

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Speed and simplicity are music to every developer’s ears. If you are a developer attending NetApp Insight 2017 in Las Vegas, stop by the ...

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How NFS v4.2 Helps Developers – Learn More at NetApp Insight

Upgrade and Adopt NetApp Systems Easily

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If you are attending NetApp Insight 2017 in Las Vegas, it is pretty likely that you’ll be learning about the latest features in NetApp ...

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Upgrade and Adopt NetApp Systems Easily

Scale Out Performance of Your NetApp Environment with Data Virtualization

Posted in news

NetApp and Primary Data are teaming up to create solutions that improve application performance so IT can confidently meet SLA requirements. Let’s take a ...

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Scale Out Performance of Your NetApp Environment with Data Virtualization

Primary Data and NetApp Team Up to Deliver Intelligent Data Management to StorageGRID Webscale

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NetApp and Primary Data are working together to close the gap between business and IT, enabling IT to define data management objectives with fine granularity ...

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Primary Data and NetApp Team Up to Deliver Intelligent Data Management to StorageGRID Webscale

Gain Insight: Profile the Impact of Your Data Management Strategies

Posted in tech

DataSphere can deliver immense cost savings to enterprises by making more efficient use of enterprise’s on-premstorage resources and the cloud. DataSphere helps ...

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Gain Insight: Profile the Impact of Your Data Management Strategies

What’s Your Problem? Survey Uncovers Top Sources of IT Pain

Posted in news

Primary Data just announced the results of a recent Storage Census of over 300 IT professionals conducted at VMworld 2017. In the survey, attendees were anonymously ...

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What’s Your Problem? Survey Uncovers Top Sources of IT Pain

Control the Data Fabric of Space and Time: Join Us at NetApp Insight

Posted in news

Primary Data is excited to be attending NetApp Insight 2017 in Las Vegas from October 2-5. We’d love to meet up with you in ...

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Control the Data Fabric of Space and Time: Join Us at NetApp Insight

Data Virtualization Delivers Big Savings, Integration, and Agility

Posted in news

Primary Data announced this week that DataSphere has been included in Gartner’s 2017 “Market Guide for Data Virtualization.” We’re seeing that the need ...

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Data Virtualization Delivers Big Savings, Integration, and Agility

Take Back Your (Long) Weekends

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Many IT pros don’t view holidays the same way as other departments. Holidays and long weekends are often the business “down time” that IT ...

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Take Back Your (Long) Weekends

DataSphere Data Virtualization Automates Intelligent Data Management

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DataSphere automates data management with machine learning to enable enterprises to seamlessly deliver higher service levels at lower cost. We do this by virtualizing data ...

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DataSphere Data Virtualization Automates Intelligent Data Management

DataSphere Showcases Machine Learning for Data Management at VMWorld 2017

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Primary Data is excited to be attending VMworld 2017 in Las Vegas next week. Stop by booth 831 to learn how DataSphere delivers machine learning ...

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DataSphere Showcases Machine Learning for Data Management at VMWorld 2017

Get Your Metadata Engine Motor Up and Running Fast: Installing DataSphere

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Given how compelling DataSphere’s cost saving and performance benefits are, installing DataSphere is surprisingly easy. In fact, customers can install DataSphere and be up ...

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Get Your Metadata Engine Motor Up and Running Fast: Installing DataSphere

Managing Data is Easier Than Ever with Enhanced DataSphere UI

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DataSphere intelligently automates data management across heterogeneous storage types. This makes life much easier for application and business owners, as well as storage administrators. The ...

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Managing Data is Easier Than Ever with Enhanced DataSphere UI

The Evolution of Storage Admin to the Data Admin

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It’s no secret that with all the different types of storage in the enterprise, a storage admin’s job is complex and more challenging ...

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The Evolution of Storage Admin to the Data Admin

Primary Data Featured in Gartner 2017 Data Virtualization Market Guide

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Gartner just published its 2017 Data Virtualization Market Guide, and Primary Data is proud to be featured in the report. DataSphere virtualizes data by abstracting ...

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Primary Data Featured in Gartner 2017 Data Virtualization Market Guide

How DataSphere Uses Machine Learning to Automate Data Management

Posted in tech

DataSphere uses machine learning to solve resource management problems, fixing numerous other IT problems along the way. To meet service level agreements (SLAs), enterprise IT ...

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How DataSphere Uses Machine Learning to Automate Data Management

Taking Cloud Integration to New Heights

Posted in news

If your enterprise is looking off-premises when considering where to store data, you’re far from alone. Gartner’s 2017 Cloud Forecast Overview reports that ...

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Taking Cloud Integration to New Heights

Funding and New Features Fuel Growth at Primary Data

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Primary Data is celebrating a one-two punch this week, with the announcement that we’ve raised our second round of funding and also reached general ...

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Funding and New Features Fuel Growth at Primary Data

Streamline Your M&E Production Pipeline

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Nothing gets M&E hearts pumping like 4K and 8K resolution, stereoscopic and 3D content. VR is growing rapidly, which means more new work for studios ...

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Streamline Your M&E Production Pipeline

Giving Customers What They Want from Management SDS

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Gartner’s Hype Cycle for Storage Technologies 2017 report issued this week includes Primary Data as a vendor in the Management Software Defined Storage category ...

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Giving Customers What They Want from Management SDS

Gartner 2017 Hype Cycle for Storage Technologies: Management SDS & Primary Data

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Gartner’s Hype Cycle for Storage Technologies 2017 report issued this week includes Primary Data as a vendor in the Management Software Defined Storage category ...

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Gartner 2017 Hype Cycle for Storage Technologies: Management SDS & Primary Data

How Intelligence and Awareness Can Save Your Enterprise Millions

Posted in tech

Ever stop to think about how many applications and VMs IT teams manage across a datacenter of storage these days? For many enterprises, that number ...

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How Intelligence and Awareness Can Save Your Enterprise Millions

Fix Your NAS with Software

Posted in tech

In this blog series, we examine how DataSphere helps IT solve the inefficiencies of traditional NAS systems. This post discusses how DataSphere’s agnostic architecture ...

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Fix Your NAS with Software

Fix Your NAS Silos with Automated Cross-Storage Tiering

Posted in tech

In this blog series, we examine the inefficiencies of traditional NAS systems and how DataSphere solves them. This post discusses how DataSphere maximizes the performance ...

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Fix Your NAS Silos with Automated Cross-Storage Tiering

Migrations Are Dead, Long Live Migrations

Posted in news

In a recent Forbes article titled, Migrations Are Dead, Long Live Migrations, Primary Data CEO Lance Smith discussed the challenges storage migrations present enterprises, especially ...

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Migrations Are Dead, Long Live Migrations

Fix NAS Waste to Save Storage Budget

Posted in tech

In this blog series, we examine the inefficiencies of traditional NAS systems and how DataSphere solves them. This post examines how DataSphere fixes NAS system ...

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Fix NAS Waste to Save Storage Budget

Kick NAS Performance into High Gear

Posted in tech

Data is exploding, and enterprises are on a storage spending spree just trying to keep up. In fact, IDC reports that in Q1 of 2017 ...

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Kick NAS Performance into High Gear

Is Your Data Hot or Not?

Posted in news

In recent Forbes article titled, Is Your Data Hot or Not, Primary Data CEO Lance Smith discussed how poor visibility into data activity affects modern ...

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Is Your Data Hot or Not?

What You Don’t Know About NFS v4.2

Posted in tech

Few elements of IT architecture venture as close to religion as file systems. They are the framework upon which the entire house is built, and ...

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What You Don’t Know About NFS v4.2

Cure Your Storage Migration Pain with DataSphere

Posted in news

Storage migrations are a necessary fact of life for an IT department when they need higher performance, more capacity, lower costs or to meet compliance ...

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Cure Your Storage Migration Pain with DataSphere

Primary Data & The Woz: Continuing Our Mission for Simplicity

Posted in tech

One of Steve Wozniak’s core engineering beliefs is simplicity by design. He implemented this philosophy in his floppy disk designs at Apple, enabling them ...

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Primary Data & The Woz: Continuing Our Mission for Simplicity

DataSphere for Remote Locations and Smaller Environments

Posted in news

Primary Data is proud to be participating in Storage Field Day 13 this week in Colorado Springs. We shared a number of exciting updates and ...

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DataSphere for Remote Locations and Smaller Environments

What is Data Tiering?

Posted in tech

While the concept of storage tiering is not new, the DataSphere metadata engine takes tiering to a whole new level. DataSphere enables IT to view ...

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What is Data Tiering?

One Two Punch: Data Mobility Automates Cloud Adoption

Posted in tech

If you’re like most enterprises, chances are you have a number of different storage silos in your infrastructure. Through its global namespace, the DataSphere ... Read More
One Two Punch: Data Mobility Automates Cloud Adoption

The Difference Between Data Migrations and Storage Migrations

Posted in tech

Let's be frank. Storage migrations suck. Moving data from one system to another takes time, planning, and often downtime, which means IT is working ...

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The Difference Between Data Migrations and Storage Migrations

How Automation Improves Storage Admin Jobs

Posted in tech

DataSphere aligns data with the ideal storage resources to meet application needs, automatically and transparently, based on user-defined objectives. This enables DataSphere to automate tiering ...

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How Automation Improves Storage Admin Jobs

Data Migration and Data Tiering Best Practices: Why Symlinks Fall Short for Serving Active Applications

Posted in tech

Enterprises have been trying to make data easier to move for decades, but until now, solutions have required some manual oversight, making them complex and ...

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Data Migration and Data Tiering Best Practices: Why Symlinks Fall Short for Serving Active Applications

When Hot Data Goes Cold: Extend the Life of High-Performance Resources with Automated Data Migration

Posted in tech

The most recently created data in your organization is the hottest, most accessed data, and as such, it is usually kept on your fastest, most ...

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When Hot Data Goes Cold: Extend the Life of High-Performance Resources with Automated Data Migration

How to Easily Integrate Your Enterprise with the Cloud

Posted in tech

When we talk to customers about how DataSphere can move data across different types of storage, the conversation quickly turns to whether or not that ...

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How to Easily Integrate Your Enterprise with the Cloud

Supercharge Your Data with an Enterprise Metadata Engine

Posted in news

From flash to the cloud, enterprises face a paradox of choice when choosing storage to meet business and application objectives today. Compounding the challenge of ...

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Supercharge Your Data with an Enterprise Metadata Engine

Curbing the Costs of Unstructured Data

Posted in tech

While structured data has doubled over the past decade, growth in unstructured data has exploded along with social media, video, apps and other new technologies ...

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Curbing the Costs of Unstructured Data

See What You’ve Been Missing: Proactively Spot and Solve Performance Problems

Posted in tech

It’s not easy to diagnose performance problems in the average enterprise today, because poor visibility makes it difficult to locate the source of performance ...

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See What You’ve Been Missing: Proactively Spot and Solve Performance Problems

Take the Bite Out of Managing Petabytes

Posted in tech

Storage is emerging from rapid disruption over the past few years. New technologies are helping enterprises keep up with rapid data growth, new ways to ...

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Take the Bite Out of Managing Petabytes

Cut M&E Datacenter Costs with DataSphere

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In this blog series, we discuss how Media and Entertainment companies working in visual effects (VFX) and post production can use DataSphere to simplify scale-out ...

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Cut M&E Datacenter Costs with DataSphere

M&E Scales Simple with DataSphere Management

Posted in tech

In this blog series, we discuss how Media and Entertainment (M&E) companies use DataSphere to simplify scale-out architectures to make existing resources more powerful and ...

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M&E Scales Simple with DataSphere Management

Fix It For Post: Streamline M&E Storage Performance

Posted in tech

In this blog series, we discuss how Media and Entertainment companies working in visual effects (VFX) and post production use DataSphere to simplify scale-out architectures ...

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Fix It For Post: Streamline M&E Storage Performance

Native Support for Data Virtualization in NFS 4.2

Posted in news

Primary Data today announced that our open standards Parallel NFS (pNFS) contributions have been accepted into the NFS 4.2 standard. These enhancements give Linux ...

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Native Support for Data Virtualization in NFS 4.2

Illuminate Datacenter Visibility with DataSphere

Posted in tech

One of the biggest hurdles to effective data management is that it’s difficult for IT to see whether storage is meeting the needs of ...

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Illuminate Datacenter Visibility with DataSphere

DataSphere Extends VMware VSAN Benefits to File-Based Workloads

Posted in news

Looking to simplify storage, save time and budget? You’re not alone. As storage complexity and costs rise along with demand, many enterprises are turning ...

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DataSphere Extends VMware VSAN Benefits to File-Based Workloads

Accelerate Applications by Offloading File Metadata Operations

Posted in tech

Applications used in data-driven industries can actively access millions of files during normal operations. In Media and Entertainment, (M&E), High Performance Computing (HPC), Oil and ...

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Accelerate Applications by Offloading File Metadata Operations

Gain Real-Time Infrastructure With Automated Data Orchestration

Posted in tech

By Robert Wipfel, Primary Data Principal System Architect

Primary Data recently announced the launch of DataSphere, “the first enterprise data orchestration software platform to automate ...

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Gain Real-Time Infrastructure With Automated Data Orchestration

DataSphere Reduces Storage Costs, Adapt to Data Growth

Posted in tech

ESG recently conducted a study of 373 IT professionals to determine their biggest storage challenges. The top two challenges cited by storage managers were:

  • hardware ...
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DataSphere Reduces Storage Costs, Adapt to Data Growth

Gartner Finds It's Time to Simplify Storage Management

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Gartner’s IT Market Clock for Storage, 2016 report features Primary Data as a sample vendor, under the Management SDS category. Let’s discuss how ...

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Gartner Finds It's Time to Simplify Storage Management

Expand VMware SPBM and VM-Aware Storage Across Your Existing Infrastructure

Posted in news

The DataSphere data orchestration platform offers numerous benefits to virtualized environments. As VMworld 2016 U.S. gets underway, let’s take a closer look at ...

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Expand VMware SPBM and VM-Aware Storage Across Your Existing Infrastructure

Automatically Place Data on the Right Storage Tool for Your Job

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Most enterprises today have invested in a wide variety of storage solutions to meet the needs of their business applications. It’s common to find ...

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Automatically Place Data on the Right Storage Tool for Your Job

Automation Through Orchestration: DataSphere Now Available

Posted in news

Primary Data today announced the launch of DataSphere, the industry’s first enterprise data orchestration software platform. Let’s take a closer look at what ...

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Automation Through Orchestration: DataSphere Now Available

A Truly Universal VASA Provider

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DataSphere offers numerous benefits to virtualized environments, including the ability to maximize QoS at the lowest cost, automated remediation of compliance, and management from a ...

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A Truly Universal VASA Provider

Professional Development Webinar: Software-Defined Everything Includes Storage and Data

Posted in tech

If you’ve added flash or cloud storage to your enterprise recently, chances are, you’ve got storage silos. The various capabilities of our storage ...

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Professional Development Webinar: Software-Defined Everything Includes Storage and Data

Architecting Your Roadmap to Software Defined Everything

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Virtualization provides the software-driven capabilities to respond with agility to data growth and rapidly changing business environments, making it a bedrock of modern IT strategies ...

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Architecting Your Roadmap to Software Defined Everything

Data Orchestration Makes Migrations Obsolete

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Typically an infrequent event, data migration happens because storage is at its end of life, current storage capacity or performance is inadequate, or because IT ...

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Data Orchestration Makes Migrations Obsolete

Simplify and Empower Your VMware Environments

Posted in tech

In addition to accelerating VVOL adoption and simplifying VMDK management, DataSphere offers many capabilities that give virtualization and storage administrators much more power and control ...

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Simplify and Empower Your VMware Environments

Primary Data at EMC World 2016

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Primary Data is excited to be participating in EMC World at the Venetian in Las Vegas from May 2-5. Stop by booth 165 to discover ...

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Primary Data at EMC World 2016

Primary Data and Intel® Team Up as Storage Builder Partners

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We are excited to announce that Primary Data is now an Intel® Storage Builder Partner. This partnership showcases a joint solution that allows enterprises to ...

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Primary Data and Intel® Team Up as Storage Builder Partners

Survey Says: You’re Not the Only One Managing Lots of Different Storage

Posted in news

Primary Data has released the results of a recent Storage Census of IT professionals. Key findings include:

·  51% of those surveyed manage ten or more storage ...

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Survey Says: You’re Not the Only One Managing Lots of Different Storage

Take Software-Defined VMDK Management to the Next Level

Posted in tech

While vSphere Storage Based Policy Management (SPBM) makes it easy for administrators to automate the provisioning of VMDKs to storage that meets its needs, admins ...

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Take Software-Defined VMDK Management to the Next Level

From Hindsight to Foresight: Make Storage Fire Drills History

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Every storage admin has a war story or ten about evenings and weekends lost to fire drills. While many enterprises plan extensively and overprovision to ...

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From Hindsight to Foresight: Make Storage Fire Drills History

Lead Innovation: Upgrade to VVols in Hours Instead of Months

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While server virtualization is standard practice in IT today, storage for virtualized servers has long been lagging behind. In fact, as 77% of enterprises report ...

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Lead Innovation: Upgrade to VVols in Hours Instead of Months

You’re Right: You Don’t Need Another Storage Mousetrap

Posted in tech

Storage veteran and blogger Marc Farley recently vlogged about how the industry is currently driving in circles. Flash-based and hyperconverged storage systems have been proliferating ...

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You’re Right: You Don’t Need Another Storage Mousetrap

Virtualized Data + Storage Make a Perfect Match

Posted in tech

Today’s enterprise has plenty of storage types to choose from, but it’s a challenge to find the right storage resource for evolving data ...

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Virtualized Data + Storage Make a Perfect Match

Finding a Cure for CIO Pain

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Modern Chief Information Officers (CIOs) face three key challenges that can often conflict with each other, making the position a fairly stressful one for even ...

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Finding a Cure for CIO Pain

Managing Evolving Datacenter Needs with Smart Objectives

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Hot applications often create storage scrambles in the datacenter. This tends to happen when a resource can’t meet application needs during times of high ...

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Managing Evolving Datacenter Needs with Smart Objectives

'Tis the Season for Sharing Data

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IT professionals have been preparing for months to handle data surges during the year’s busiest shopping season. During the holidays, IT teams work even ...

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'Tis the Season for Sharing Data

VVOLs and DataSphere Make a Perfect Match

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We have recently discussed how DataSphere can accelerate VVOL adoption and simplify VVOL (Virtual Volume) environments. However, DataSphere also increases scalability and simplifies management. Let ...

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VVOLs and DataSphere Make a Perfect Match

The Dynamic Duo: VVOLs & DataSphere Unite to Overcome Adoption Challenges

Posted in news

By Kaycee Lai, Primary Data SVP of Products and Sales

Primary Data has released results of our survey on VMware Virtual Volumes (VVols) conducted at ...

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The Dynamic Duo: VVOLs & DataSphere Unite to Overcome Adoption Challenges

Data Virtualization Expands Container Use to Enterprises

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By Graham Smith, Primary Data Director of Virtualization Product Management

Containers are lightweight, fast, and provide componentized environments for applications. While enterprise adoption of containers ...

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Data Virtualization Expands Container Use to Enterprises

Data Virtualization Simplifies and Accelerates VVOL Adoption

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Contributed by Josh Miner, Primary Data Senior Director of Product Marketing

VMware vSphere 6 delivers an exciting breakthrough called Virtual Volumes (VVOLs), which enables the ...

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Data Virtualization Simplifies and Accelerates VVOL Adoption

The Software-Defined Data Center Steps Closer to Reality: Policy Controlled Storage-VM Alignment with VVOLs Support

Posted in news

By Kaycee Lai, SVP of Products & Sales

We're very proud to be showcasing the newly unveiled DataSphere data virtualization platform at VMworld this ...

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The Software-Defined Data Center Steps Closer to Reality: Policy Controlled Storage-VM Alignment with VVOLs Support

How Is Data Virtualization Different from Storage Virtualization

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By Josh Miner, Primary Data Senior Director of Product Marketing

Storage virtualization technology has been around for about 20 years, but its capabilities have been ...

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How Is Data Virtualization Different from Storage Virtualization

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